B2B bookkeeping services · Ongoing engagement

SQL-to-customer rate from 4% to 25%

A bookkeeping firm serving businesses, focused on generating sales-qualified leads and turning them into customers.

Apex Bookkeeping

4% → 25%

SQL conversion rate

Share of sales-qualified leads converting to customers.

+30%

Monthly SQL growth

Month-to-month growth in sales-qualified leads, with customer acquisition cost lowered by 25%.

+150%

Traffic

Traffic growth; engagement goals were outperformed by 46%.

+55%

ARR

Increase in annual recurring revenue.

Results reported for this engagement. Results vary by business and are not guaranteed.

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